Sometimes we get a little caught up in what's happening in our little New Zealand, and the law changes, research and initiatives that go on here. But there are people all over the world doing really great things when it comes to road safety, so we'd like to bring you information on these efforts as we hear about them.
First up this week then, is Kenya! What have they been up to in Kenya? Well this great article talks about one very simple intervention that was trialled in minibuses during 2011-2013. Evocative and eye catching stickers were placed where passengers could see them, advising people to speak up if they felt their driver was displaying unsafe behaviours. They saw a 25-33% decrease in their accident measures, which was insurance claims over that period.
Simple, but very effective!
